corporate brochure

έντυπο καμπάνιας

ΗBio is the Greek  biotechnology and pharmaceutical cluster that aims to promote and support the domestic pharmaceutical industry and its related sciences.

Η ΗBio είναι η ένωση ελληνικών φαρμακευτικών εταιρειών και εταιρειών βιοτεχνολογίας που σκοπό έχει την προβολή και στήριξη του εγχώριου κλάδου της φαρμακοβιομηχανίας και των σχετιζόμενων με αυτήν επιστημών.

For Hbio we designed a 12-page corporate brochure presenting the activity of the cluster with an overview of the pharmaceutical industry in Greece, along with a 20-page brochure presenting the members of HBio. Our aim was to create a clear visual language that highlights the brand.

Για την Hbio σχεδιάσαμε ένα 12σέλιδο εταιρικό έντυπο που παρουσιάζει την δραστηριότητα της ένωσης μαζί με μια συνοπτική εικόνα του χώρου της φαρμακοβιομηχανίας στην Ελλάδα, καθώς και ένα 20σέλιδο έντυπο παρουσίασης των μελών της.

To achieve this, we created a design layout that comes from the logo itself, using its diagonal and triangular shapes. We also designed tailor-made icons, infographics and other graphic elements by making the most of the data made available by the customer.

Σκοπός μας ήταν να δημιουργήσουμε μια σαφή οπτική γλώσσα που να αναδεικνύει το brand. Για να το πετύχουμε αυτό δημιουργήσαμε έναν κεντρικό σχεδιασμό που προκύπτει από το ίδιο το λογότυπο, χρησιμοποιώντας τις διαγώνιες και τα τριγωνικά σχήματα. Επίσης σχεδιάσαμε tailor-made εικονίδια, infographics και λοιπά γραφιστικά στοιχεία αξιοποιώντας στο μέγιστο το διαθέσιμο από τον πελάτη πληροφοριακό υλικό.

The brochure was printed using pantone colors to maximize the intensity and clarity of the printed outcome.

Η εκτύπωση του εντύπου έγινε με pantone χρώματα για να μεγιστοποιήσουμε την ένταση και την ευκρίνεια του τελικού αποτελέσματος.


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