poopytrap

poopytrap

product identity
& packaging
2016

σχεδιασμός ταυτότητας
προϊόντος και συσκευασίας
2016

IDENTITY
PACKAGING
CONTENT

Poopytrap is an innovative product for pet care, whose ergonomic design makes collecting and discarding pet waste much easier.

Το poopytrap είναι ένα πρωτοποριακό προϊόν για την φροντίδα των κατοικίδιων ζώων το οποίο, μέσα από τον εργονομικό σχεδιασμό του, διευκολύνει την συλλογή και ασφαλή απόρριψη των περιττωμάτων.

Design-wise, our target was to promote the pioneering nature of the product as well as portraying the whole process of waste collecting as a less unpleasant procedure.

Σχεδιαστικά, ο στόχος μας ήταν να προωθήσουμε την καινοτόμο φύση του προϊόντος, καθώς και να απεικονίσουμε την διαδικασία της συλλογής περιττωμάτων ως λιγότερο δυσάρεστη.

We achieved that by not hiding the process but rather by promoting it in a more illustrative and humorous way.

Με αυτό το σκεπτικό, αντί να κρύψουμε την διαδικασία αυτή, την προωθήσαμε με έναν χιουμοριστικό και εικονογραφικό χαρακτήρα.

This concept was followed not only for the logo but for the packaging design as well.

Το συγκεκριμένο concept ακολουθήσαμε στο σχεδιασμό της ταυτότητας του προϊόντος αλλά και της συσκευασίας του.

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